Privacy Policy

This Privacy Policy explains how GoCar Georgia (“we”, “us”, “our”) collects, uses, and protects your personal data when you use our website and services. By using our website, you agree to the practices described in this Privacy Policy.

1. Who We Are

GoCar Georgia is an online marketplace that helps users compare and book car rental offers from multiple independent rental partners. We do not own the vehicles listed on the platform unless explicitly stated. In many cases, the rental agreement is made directly between you and the rental partner.

2. What Data We Collect

Depending on how you use the website, we may collect the following types of information:

  • Booking and contact details: name, email address, phone number, pickup and drop-off details, booking preferences.
  • Driver details: date of birth, driving licence details, country of issue, and other information required to process a reservation (only when you provide it).
  • Payment-related information: payment status, transaction identifiers, and limited payment details provided by payment processors. We do not store full card numbers.
  • Communication data: messages you send to us via email, forms, chat, or customer support.
  • Technical and usage data: IP address, device information, browser type, pages viewed, referral source, and approximate location based on IP.
  • Cookies and tracking data: information collected via cookies and similar technologies as described below.

3. How We Use Your Data

We use your personal data to:

  • process and manage reservations and send booking confirmations;
  • connect you with the rental partner to complete the rental;
  • provide customer support and respond to your requests;
  • improve our website, offers, and user experience;
  • prevent fraud, abuse, and security incidents;
  • comply with legal obligations and enforce our terms.

4. Legal Bases For Processing

Where applicable under data protection laws (including GDPR), we process personal data based on:

  • Contract – to provide booking services and communicate with you about your reservation.
  • Legitimate interests – to improve our platform, prevent fraud, and maintain security.
  • Consent – for optional cookies and marketing communications where required.
  • Legal obligation – to comply with applicable laws and regulations.

5. Sharing Your Data

We may share your data with:

  • Rental partners – to confirm availability, prepare the vehicle, and complete the rental agreement.
  • Payment providers – to process payments securely (we receive confirmation and limited payment data).
  • Service providers – hosting, analytics, email delivery, customer support tools, and security services.
  • Legal and regulatory authorities – when required by law or to protect our rights.

We do not sell your personal data.

6. International Transfers

Your data may be processed in countries outside your country of residence, depending on where our service providers and rental partners operate. Where required, we use appropriate safeguards for international transfers, such as contractual protections.

7. Data Retention

We keep personal data only as long as needed for the purposes described in this Privacy Policy, including to provide services, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods may vary depending on the type of data and applicable laws.

8. Cookies And Similar Technologies

We use cookies and similar technologies to:

  • enable core website functionality;
  • remember your preferences;
  • analyze site traffic and performance;
  • help prevent fraud and improve security.

You can control cookies through your browser settings. Some features may not work properly if you disable certain cookies.

9. Analytics And Advertising

We may use analytics tools to understand how visitors use our website and to improve performance. Where required by law, we will request consent before using non-essential analytics or advertising cookies.

10. Security

We use reasonable technical and organizational measures to protect your personal data. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

11. Your Rights

Depending on your location, you may have rights regarding your personal data, including:

  • the right to access, correct, or delete your personal data;
  • the right to object to or restrict certain processing;
  • the right to data portability;
  • the right to withdraw consent (where processing is based on consent);
  • the right to file a complaint with a data protection authority.

To exercise your rights, contact us using the details below.

12. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies.

13. Children’s Privacy

Our services are not intended for children under 16. We do not knowingly collect personal data from children.

14. Changes To This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and change the “Last updated” date. Your continued use of the website after changes means you accept the updated policy.

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